BrandSmith
Brand identity
The name - ‘Brandsmith’ clearly establishes expertise in crafting brand stories for this brand communication firm. The mark uses a simple 'B' as a communication callout.
![](https://cdn.myportfolio.com/fe844659-6812-498c-b391-fc6b8a05f647/8df2ec2e-d4d5-4192-93cc-7218d8256ffb_rw_1920.png?h=507a35f85e406006c24f2f8e9bb66ee8)
Graphics representing the different areas of expertise play as the expert eye in the logo mark.
![](https://cdn.myportfolio.com/fe844659-6812-498c-b391-fc6b8a05f647/fbdf9e3c-f9a8-4c00-ac20-678b947cb472_rw_1920.jpg?h=e80ca5f8959f22f9689757057ece388a)
![](https://cdn.myportfolio.com/fe844659-6812-498c-b391-fc6b8a05f647/f7aec36a-5792-4c4a-a546-af9f249e4ef5_rw_1920.jpg?h=e3b612fe6091c4029b3b12763bc41c0c)
Supporting graphics.
![](https://cdn.myportfolio.com/fe844659-6812-498c-b391-fc6b8a05f647/7ece14ff-d6b0-4d72-aa17-f27277425e92_rw_1920.jpg?h=54de5b960fad105f0a14c0e0db8dcbf2)